A COMMUNITY OF PRACTICE, IN PURPOSE.
We are a community that helps organisations align purpose with practice, and culture with impact.
We started with a question.
Why do so many mission-driven organisations struggle to live their purpose, and what would it take to change that?
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Public-facing institutions hold immense power to shape lives, strengthen communities, and build trust.
Yet somewhere between intent and impact, something can break down. Purpose can get lost in translation against legacy systems, organisational cultures and competing priorities.
We believe the gap isn’t always about intention – it’s about alignment.
Who we are.
We are an independent, cross-sector community of leaders and practitioners committed to one thing: helping public-facing organisations align their culture, behaviours, and systems with their mission—so they can deliver impact.
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We exist to close the gap between purpose and delivery — helping organisations act with clarity, connection, and impact. This isn’t about fluffy politics. It is about creating organisations where every procedure, behaviour, and decision enables impact.
We’re not a consultancy. We’re a community of practice that combines strategic insight with lived experience and real-world delivery.
About our community
We’re a free-to-join, cross-sector community for leaders in civil society, government, business, and academia.
Our mission is to help leaders turn purpose into action and build stronger, more purpose-driven organisations.
How we work
We help leaders tackle complex challenges by connecting them with the right peers and experts, facilitating knowledge exchange, and supporting real-world problem-solving. Members can:
Connect with expertise: from grassroots organisers to system leaders and behavioural scientists.
Access knowledge exchange: through peer clinics, working sessions, and insight-driven conversations.
Contribute to real-world solutions: test ideas, share experience, and help create tools and approaches that others can adopt.
Develop brave new forms of leadership: develop the courage, insight, and collaboration skills to lead purpose-driven change.
In short: we make it easier for leaders to align purpose, people, and practice, turning ideas into meaningful, lasting impact.
Ready to kickstart positive change?